The rise of streaming and video on-demand has led studios to grapple with theaters over what is known as the “theatrical window,” the length of time that a movie plays in theaters before it is offered on other platforms. “As soon as theaters reopen,” Shell added, “we expect to release movies on both formats.” Shell told the newspaper that the movie “exceeded our expectations and demonstrated the viability” of on-demand video.īut it was Shell’s next quote that really incensed AMC, which is controlled by China’s Dalian Wanda Group and owns Odeon and UCI - Europe’s biggest cinema operator. That move appears to have paid off: The studio has earned nearly $100 million in rental fees since its digital release April 10. 'Trolls World Tour' is a digital success, but it doesn't spell the end of movie theaters (third from left) Branch (Justin Timberlake) with K-Pop Trolls (Red Velvet) in DreamWorks Animation's "Trolls World Tour," directed by Walt Dohrn.
0 Comments
Leave a Reply. |